Recommendations

Make smarter suggestions with our recommendations tool

Cleverly created to offer personalised product suggestions

Our algorithm is so effective, the Gousto team have found that 55% of all basket additions are made via the recommendations tool.

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How it works

Step up your sales with our bespoke algorithm

It’s all in the data

We take a very broad set of your product data – for example: preferred ingredients, cuisine and spice level, then compare these across each product and weigh up their importance.

Newbies? No problem

With new customers, we get them off to a flying start by finding users they’re similar to and suggesting products they’re likely to love.

Regular re-training

We can update our recommendations as often as you like – regularly re-training and fine-tuning our tool to change with your product range and customers’ preferences.

Bento Benefits

What recommendations can do for you

A whole lot of options

People love choice (especially when it’s personalised) – and our tool is a great way to offer your customers lots of ever-changing products they’ll like.

Speedy check-outs

Help your customers check-out faster with quick, easy additions to their basket.

Loyalty booster

Build a better relationship with your customers, including more frequent orders and an increased return rate.

Handy suggestions

For customers that are in a hurry or find it tricky to decide, our recommender helps them find the products they love.